The site looks dated, is slow on phones and buries the next step. Visitors leave, and the redesign brief is just make it look better.
Before and after website redesigns
that fix what was holding the site back.
A redesign should be visible and functional: a better look, a clearer journey and a faster, more reliable site.
- Free consultation
- Fixed-scope proposal
- No obligation
Website redesign, in short
A rebuilt site with a clear purpose per page, faster loading, working forms and tracking, so the improvement can be seen and measured.
What a redesign changes
A redesign should be visible and functional: a better look, a clearer journey and a faster, more reliable site.
Problems we fix
- Outdated layoutsCluttered, dated pages replaced with a clear structure and a modern visual system.
- Poor navigationMenus and page paths rebuilt so visitors find what they came for in a click or two.
- Slow load timesImages, code and hosting set-up tuned so pages load quickly on real devices.
- Broken functionalityForms, checkout, integrations and plugins repaired or replaced.
What changes
- Visual designA refreshed brand look with consistent type, colour, spacing and imagery.
- User experienceClear calls to action, shorter forms and content arranged around what visitors want to do.
- Mobile experienceLayouts designed for phones first, then scaled up to tablet and desktop.
- Technical foundationCleaner code, current platform versions, security updates and sensible URL structure.
How we check the result
- Page speedBefore and after checks with PageSpeed Insights and Core Web Vitals.
- Conversion trackingForm, call and purchase tracking so improvements are measured, not assumed.
- EngagementBounce, time on page and scroll behaviour reviewed in analytics.
- Search visibilityURLs, redirects and content preserved so existing rankings are protected.
Redesigns and rebuilds
Projects where an existing site was redesigned or rebuilt.
Website RedesignBefore → after rebuildCyber intelligence platform redesign
A dated, text-heavy site rebuilt into a clear conversion path - new IA, dark-tech visual language and demo CTAs on every scroll depth.
WordPress RedesignBefore → after rebuildHospitality website redesign across 3 locations
A cluttered legacy site turned into a cinematic, reservation-first experience - new brand photography treatment, location pages and booking integration.
Digital Marketing & SEO+35% organic growthAgency site rebuild with SEO baked in
Custom digital marketing across multiple landing pages plus on-page SEO, schema and Core Web Vitals work. Organic visibility up 35% with a measurable lift in ROI.
Audit the current site
Review design, speed, tracking and search visibility to find what to keep and what to fix.
Plan the structure
Decide pages, navigation and calls to action around the visitor journey.
Design and approve
A new visual direction shown and refined before any build starts.
Build and migrate
Content moved across, redirects set up and the new site tested on real devices.
Launch and measure
Tracking live at launch, with speed and conversion checked against the old site.
Before and after web designs: your questions
Will a redesign hurt my SEO?+
Not if it is planned. We keep or redirect existing URLs, preserve content that ranks and check indexing after launch.
How long does a redesign take?+
It depends on size and complexity. A fixed-scope proposal after the free consultation sets the timeline.
Can you keep my current platform?+
Usually yes. We work in WordPress, Elementor, Webflow and Shopify, and can advise if moving platforms would help.
More guides worth reading
Ready to see your site transformed?
Send us your current site and we will review it for free, then recommend what to fix and what to rebuild. No pressure, no jargon.
- No obligation
- Fixed-scope proposal
- 30-day support

